Sometimes I wish writing a book could just be easy for me at last. But when I think about it practically, I am glad it’s a struggle. I am (as usual) attempting to write a book that’s too hard for me. I’m telling a story I’m not smart enough to tell. The risk of failure is huge. But I prefer it this way. I’m forced to learn, forced to smarten myself up, forced to wrestle. And if it works, then I’ll have written something that is better than I am.
There is less money out there to promote books like mine (mid list debut author) and more noise to compete against. Not only are there still the high dollar books sucking all the marketing oxygen out of the room (this will never change) but now there are a million self-published authors sending out emails on their indy publications and they are filling up inboxes left and right as well.
Somehow, in the midst of all this, I am supposed to still be a writer but now on something new, and still run a small business and still do all those other things that we all do. And I’m supposed to do this because this is just how it is now, this is what it is like for the average 21st century author. The question I’m weighing – seriously weighing – is if it is worth it. Is this life, where you feel overlooked and underappreciated and sometimes just flat out angry, the life I want to have? Did I expect a NYTimes best seller? No – please. But I expected just one – just one – response from all those emails and mailings. So I have to think long and hard about where I go from here and how far on this road I’m interested in traveling now that I know how lonely it gets.
Do read this whole post, if you care about books. Selling a book to a publisher is only the first hurdle. Getting it in front of readers’ eyes can be even harder. As Colleen notes, there’s maybe a six-month window of time when your publisher can put some effort into promoting your book—along with all the other books on that season’s list. Much depends upon the efforts of the author: connecting with readers, arranging booksignings and school visits, attending conferences, participating in blog tours, doing all sorts of leg work. And usually, by the time the book does come out, you’re deep into the writing of the next one, possibly on deadline. It’s hard to climb out of the book you’re writing to help promote the book that just came out. But promote it you must, or it may fade away entirely. And then the next one will be that much harder to sell.
Colleen’s book, by the way, sounds amazing. The Map of My Dead Pilots, about “flying, pilots, and Alaska—and, more specifically, about those pilots who take death-defying risks in the Last Frontier and sometimes pay the price.” Very much looking forward to reading it.
What I’d like to add is that it’s hard to go public with this very private endeavor — this thing that lives in the drawers of your desk — no matter how long you’ve worked toward it. And the catch is that you won’t be able to complain about it. People won’t understand. You got what you wanted. You’re a published novelist. Shut up. But that only makes it feel more isolating. There is a very strange rearrangement of cells — or, at least, that’s what I felt and still sometimes feel in this process of going public, of opening up to large-scale judgment. We’re artists after all; we got into this business, many of us, because we observe closely — out of necessity or instinct or need — and feel things sharply.